Real estate agents get creative with buyer incentives

In five years as a San Francisco real estate agent, Emily Beaven has never experienced such a dry spell. She has several condos on the market right now that she’s representing and she has no offers and zero showings scheduled for them.

She decided it was time to get creative.

“We’re not even getting calls on things. It’s a bit of a ghost town. Then I started to see the incentive trend happening, ” Beaven said. “When you’re not in a super-strong seller’s market, when properties need that extra boost, that’s when [incentives] happen. We’re entering a period of desperation.”

Incentives are designed to entice the buyer or the buyer’s agent to get a property sold as soon as possible. Pre-pandemic, a higher commission for the buyer’s agent was a common incentive, as were restaurant gift cards, but when Beaven saw roundtrip tickets to Paris advertised recently as an agent

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Creative placemaking could be the key to catalyzing real estate development on Chicago’s South Side. One success story is garnering international acclaim

CHICAGO — It’s no secret that some of Chicago’s 77 neighborhoods have suffered from a certain level of financial disinvestment, often systemic and spread out over decades.

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But one Chicagoan’s efforts to inject new enthusiasm and a sense of community, anchored by artistic and cultural endeavors, are attracting global attention — and similar efforts might be the key to stimulating more equitable real estate development on Chicago’s South Side, a new report suggests.

The report reflects three years of studying creative placemaking and the impact it has on communities. It comes from the Urban Land Institute, a global organization of real estate and urban development professionals dedicated to the responsible use of land in creating and sustaining thriving communities.

ULI reports that cities are finding success with the concept of placemaking, in which developers, designers, planners and investors come together to sync up their efforts in residential, commercial

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Creative placemaking could be the key to catalyzing real estate development on Chicago’s South Side. Here’s how one success story is garnering international acclaim.

It’s no secret that some of Chicago’s 77 neighborhoods have suffered from a certain level of financial disinvestment, often systemic and spread out over decades.



a person standing in front of a window: Dance instructors Daniel "Bravemonk" Haywood and Kelsa "K-Soul" Robinson on Tuesday, Sept. 22, 2020 at the Dorchester Art + Housing Collaborative.


© Brian Cassella / Chicago Tribune/Chicago Tribune/TNS
Dance instructors Daniel “Bravemonk” Haywood and Kelsa “K-Soul” Robinson on Tuesday, Sept. 22, 2020 at the Dorchester Art + Housing Collaborative.

But one Chicagoan’s efforts to inject new enthusiasm and a sense of community, anchored by artistic and cultural endeavors, are attracting global attention — and similar efforts might be the key to stimulating more equitable real estate development on Chicago’s South Side, a new report suggests.

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The report reflects three years of studying creative placemaking and the impact it has on communities. It comes from the Urban Land Institute, a global organization of real estate and urban development professionals dedicated to the responsible use of land in creating and sustaining thriving communities.

ULI reports that

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Adobe Creative Suite 6 goes on sale

Following a debut filled with fanfare and a rollout designed to stoke anticipation, Adobe has released its Creative Suite 6 (CS6) software for sale on its website and via authorized dealers worldwide. This upgraded collection of professional applications, which targets artists, graphic designers, photographers, videographers, multimedia specialists, and Web designers, is available immediately.

Bundled into four distinct packages, CS6 features upgrades of Photoshop and Photoshop Extended, Premiere Pro, InDesign, Dreamweaver, After Effects, Illustrator, Flash Professional, Audition, and Fireworks, as well as companion apps Bridge and Encore. It also debuts two new video-related software packages—Prelude and SpeedGrade.

At the same time, Adobe has announced that its Creative Cloud subscription service—widely expected to be available simultaneously with CS6—will now be released on May 11.

“We’ve seen a ton of excitement for both CS6 and Creative Cloud since our April 23 announcement,” Scott Morris, Adobe senior marketing manager told Macworld. “We want Creative

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