Although using the contacts and advertising knowledge of a real estate agent has its benefits, homeowners who want to sell their homes themselves can save the cost of the agent’s sales commission, which is usually about 6 percent. One of the keys to a successful “For Sale by Owner” sale is effective advertising of the property.
Purchase a handful of professionally printed “For Sale By Owner” signs bearing your phone number and place them in your yard and at nearby road intersections. You also will need “Open House” signs for the same locations on days you have an open house.
Create a flyer giving prospective buyers all of the details about your home. Place the flyer in a weather-proof brochure holder and affix it to your yard signage. Include the home’s address, listing price, square footage, lot size and details on each room. Also mention special assets such as a